Source: TheRegister
The CD is dead, buried by MP3. Or at least it will be by 2005. That's the conclusion of punters in the UK, at least, according to a recent survey by market researcher MORI.
Some 1629 adults were questioned, and asked about their CD buying habits over the next five years. MORI's results suggest that young adults in particular are "planning to abandon CDs in favour of MP3, music downloads, digital audio players and portable collections". |
Or are they? MORI's survey was commissioned by Creative Labs, which produces portable MP3 players and so is hardly a disinterested party. A quote on MORI's release gives the game away: "The MORI findings confirms many of our views," said Duncan Jackson, Creative Labs' European director of retail.
So while, according to MORI's numbers, a third of all people between that ages of 15 and 24 reckon they'll have stopped buying CDs within five years, it doesn't follow that they'll all be storing their music on portable devices or PCs.
